Barloworld Showroom
The building is a visionary gesture deriving its form from one of the earth-moving equipment tracks.
Award of Excellence (Gauteng Institute for Architecture)
2020 | 25min
A CPD Central film, in collaboration with Dream Station Productions.
The building is a visionary gesture deriving its form from one of the earth-moving equipment tracks. The elegant curves frame thoughtfully proportioned spaces. The building is an inter-disciplinary feat, combining the technical expertise of architects, specialists and notably – the client’s contribution of equipment insight which would go on to form the heart of the concept. The building can be appreciated for its stunning rendition of contemporary architecture (that manages simultaneously to retain the old), its striking form and it’s marked ‘upgrade’ of the showroom typology.
The Head Office and Showroom for Barloworld Equipment comprises two buildings linked by a bridge over a landscaped podium level that functions as a breakaway space for office staff. The Showroom form was conceptually derived from the equipment tracks developed into a bubble-like form that houses both enclosed and covered spaces under the undulating curved shell.
Architect | Anthony Orelowitz of Paragon Architects |
Building typology | Equipment Showroom |
Building size | 6500 sqm |
Client | Barloworld Equipment |
All photographs have been given use-rights and have been supplied by Paragon Architects for The Voice of the Architect Short Film Festival.
Voice of the Architect short film festival
The building strikingly balances grandeur and charm. Substantial vertical and horizontal gestures are mediated by the human scaled brick, brass and planted elements.
The Leonardo is bold in its simplicity. It is a remarkably honest building, maintaining an authentic presence amid a sea of ‘object-buildings’.
The Onyx embraces its context, offering respite in the form of a lawn to inner-city dwellers and passers-by.